Starta eget

”Starta eget” (english translation: ”Start your own” ) is the freelancing graphic designers guide to starting your own business. The digital book has eight chapters that takes the reader through the full process from establishment structures to design ethics.
      Since the information was kind of dull I chose to present the material in a humorus way to contrast with the boring content. I've always been fascinated by the comic qualities of stock photos and since the target group was other designers — I chose to illustrate the chapters with stock photos of super happy business people.